Product and Brand Management
Author: Ashwani Panesar
*Wait a few seconds for the document to load, the time may vary depending on your internet connection. If you prefer, you can download the file by clicking on the link below.
Information
Description: Product and Brand Management, this document provides comprehensive insights into product and brand management strategies, covering concepts such as product life cycles, brand equity, and effective marketing programs.
Pages: 316
Megabytes: 1.76 MB
This may interest you
Brand Management
Extension: PDF | 263 pages
Brand Management, this document provides a comprehensive syllabus on brand management, covering essential concepts, terms, and strategies related to branding, including brand equity, loyalty, and positioning.
Branding and Extroversion Handbook: A Guide for Smes
Extension: PDF | 80 pages
Branding and Extroversion Handbook: A Guide for Smes, this document provides a comprehensive guide on branding specifically tailored for small and medium-sized enterprises (SMEs). It covers essential concepts of branding, the branding process, and the relationship between branding and extroversion.
Personal Branding
Extension: PDF | 50 pages
Personal Branding, this document is a comprehensive guide to personal branding, addressing the importance of managing your reputation, style and skills in a manner similar to product marketing.
Personal Brand Workbook
Extension: PDF | 42 pages
Personal Brand Workbook, this document is a practical guide for the development of a personal brand, focusing on self-assessment, identification of values, people and skills, and formulating a blueprint to maximize careers and stand out in the market.
The basics of branding & marketing
Extension: PDF | 23 pages
The basics of branding & marketing, this document presents a guide to the fundamental principles of branding and marketing, focusing on how sustainability initiatives can be integrated into these practices.
