Understanding and Using Market Information

A complete textbook on marketing farm and food products. Twelve chapters cover marketing strategy, new products, commodity marketing, pricing, channels, promotion and marketing costs.

I.M. Crawford

Course notes on how agricultural markets work: demand and supply, marketing channels, costs and margins, price policy, futures trading and international trade.

ICAR e-Krishi Shiksha

Explains every cost between the farm gate and the buyer, such as packing, transport, storage and losses, and shows how to calculate them with simple examples.

Andrew W. Shepherd