Designing a Model of Personal Branding for Employees
Author: Robab Mollaei, Seyed Ali Siadat, Reza Hoveida & Jalal Rizaneh
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Document Details
Title: Designing a Model of Personal Branding for Employees
Author: Robab Mollaei, Seyed Ali Siadat, Reza Hoveida & Jalal Rizaneh
Description: Builds a grounded theory model of how employees develop a personal brand inside an organisation, and what training makes that possible. Useful if you are thinking about personal branding as something an employer can support rather than a solo effort.
Pages: 23
Size: 0.77 MB
Format: PDF