NASA Graphics Standards Manual
NASA
Iconic 1976 NASA Graphics Standards Manual documenting the famous worm logotype, color standards, typography system, stationery, forms and publication design. A reference brand book example used in design schools and brand identity projects worldwide.
Loading the book...
Keep reading
-
Next in this topic
How Archetypes Power the Worlds Most Memorable BrandsStep Change deep dive into the 12 brand archetypes (Hero, Sage, Outlaw, Creator and others) and how the worlds most memorable brands use them to build emotional connection. Case studies, frameworks and practical tips to define your own brand personality and voice.
Verified PDF · Secure download - Brand Strategy Toolkit
Column Five toolkit with ready-to-use templates for Brand Heart, personas, competitive analysis, brand messaging, brand voice, visual identity and rebrand questionnaires. Practical workbook to build a brand from the ground up.
Verified PDF · Secure download - The Ultimate Guide to Building Your Brand
FreshSparks 12-step workbook with templates and tips for defining your brand purpose, target audience, mission, voice, personality, story, logo and consistency plan. Designed for small business owners building a brand from scratch.
Verified PDF · Secure download - 15 step brand development strategy for your business
Tiller Digital 15-step framework covering business goals, brand purpose, audience, naming, voice, visuals, messaging and content for owners who want a memorable brand. Short read with the core steps to launch or rebuild a brand.
Verified PDF · Secure download - The basics of branding & marketing
Sustainable Food Lab guide for sustainability professionals who need to engage with marketing and branding departments. Covers what a brand is, how brand value is built and the basics of marketing strategy.
Verified PDF · Secure download
