The Rise of Mass Advertising: Law, Enchantment, and the Cultural Boundaries of British Modernity

A lively history of advertising from ancient signs and town criers to the newspaper notices and posters of Victorian London. It is full of curious specimens, anecdotes and facsimiles of old ads.

Henry Sampson

A history of advertising on screen, from early cinema commercials to television and online video. The authors show how ads shaped the way films were made, shown and watched.

Bo Florin, Patrick Vonderau, Yvonne Zimmermann

A 1910 guide to billboards and posters as an advertising medium, written by the ad manager of a major soap maker. It includes 32 pages of full color posters used by national advertisers of the time.

George H. E. Hawkins

A collection of old newspaper ads from colonial Boston and Salem, with notes on what they reveal about daily life. A fun and quick look at how people sold goods and services centuries ago.

Henry M. Brooks